For Alexa Chung, 2015 start of a new chapter as the fully-fledged fashion designer to launch the collection that she has designed for AG Denim, the range fuses AG’s expert denim technology with Chung’s unique design vision.
"I just wanted to make clothes that I would be really happy wearing. As well as making my dream skinny jeans, I wanted to make vintage-inspired jeans that felt comfortable like modern-day jeans do, taking old-school silhouettes but making sure that the modern technology that we have today would make them wearable." - Alexa Chung.
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